Juni Fegth Olafsen

Expertise

Juni works at the intersection of business strategy, technology and intellectual property. Drawing on a background in management consulting, she brings an analytical and structured approach to IP advisory, helping clients connect business strategy and IP strategy to strengthen competitive position and value creation.

As a Business Strategy Analyst, Juni contributes across the full IP value chain - from landscaping and market analysis to strategy development and operational execution. She serves as a bridge between management, business and the IP discipline, and has solid experience ensuring alignment between business needs and technological solutions in close collaboration with both executives and development teams. Her expertise in business and strategy makes her a strong advisor for organisations seeking to leverage IP as an active strategic tool for growth and value creation.

Juni's clients range from early-stage startups to large national and international companies.

Background

Juni holds an MSc in Business Administration and E-Business and a BSc in Business Administration and Economics from Copenhagen Business School. She joins Bryn Aarflot from a position as Senior Consultant at a major international consultancy, and took up her role in May 2026.